Terms and Conditions


Localy.com.ng Online Marketplace will be the controller of your personal data.


2.1 We collect data you give us voluntarily (for example, an email address). We also collect data automatically
(for example, your IP address).

2.2 Data you give us.
You may be asked to provide us information about yourself when you register for and/or use the Service. This
information includes: first name, phone number, email (together “Required Information”), last name, photo,
address details, working hours. To use our Service and register an account, you will need to provide Required
Information. You will be able to use the Service even if you do not give this data to us, but some Service’s
functionality may be limited to you (for example, if you do not register an account, you will not be able to chat
with other users, post ads, see contact details of other users). Sometimes you may also need to provide to us
additional information in the communication with our Support Team in order to fulfill your request (for example, if
your account was previously blocked, we may ask you to confirm your identity by providing an ID document).

By providing information about yourself within the registration process, you agree and understand that this data
will be publicly available (including, for example, phone number). Please do not provide personal data to your
profile that you would not want to be publicly available. Users are responsible for all the information posted by
them in public accounts. You should carefully consider all the risks associated with the fact that you make
certain information – in particular, phone number, the address, or information about the place of your exact
location – publicly available.

2.3 Announcements and Transactions

As part of the activities of the website, we may post information, including personal and contact information,
necessary for transactions between the buyer and seller, for sending messages and communication between
users among themselves and making payments. You acknowledge that information contained in your profile
and provided when submitting ads will be made publicly available to other users of the Service Please do not
provide personal data to your profile or in the ads that you would not want to be publicly available. You should
carefully consider all the risks associated with the fact that you make certain information – in particular, phone
number, the address or information about the place of your exact location – publicly available.

2.4 Data provided to us by third parties
When you decide to log in using Facebook or Google, we get personal data from your Facebook or Google
account. This includes your profile image, name, email, Facebook ID, Google ID, friends list. For more
information, please refer to the Facebook Permissions Reference (describes the categories of information,
which Facebook may share with third parties and the set of requirements) and to the Facebook Data Policy. In
addition, Facebook and Google let you control the choices you made when connecting your Facebook profile to
the Website. To know more about how Google processes your data, visit its privacy policy. The information
obtained from third parties will be processed for the purposes described in and in accordance with this Privacy

2.6 Data we collect automatically:

1. Data about how you found us

We collect data about your referring URL (that is, the place on the Web where you were when you tapped on
our ad).
2. Device and Location Data.

We collect data from your device. Examples of such data include language settings, IP address, time zone,
type and model of a device, device settings, operating system, Internet service provider, mobile carrier,
hardware ID, and Facebook ID.

3. Usage data

We record how you interact with our Service. For example, we log the features, and content you interact with,
how often you use the Service, how long you are on the Service, what sections you use, how many ads you

4. Advertising IDs

We collect your Apple Identifier for Advertising (“IDFA”) or Google Advertising ID (“AAID”) (depending on the
operating system of your device). You can typically reset these numbers through the settings of your device’s
operating system (but we do not control this).

5. Transaction data

When you make payments through the Service, you need to provide financial account data, such as your
credit card number, to our third-party service providers. We do not collect or store full credit card number
data, though we may receive credit card-related data, data about the transaction, including date, time and
amount of the transaction, the type of payment method used.

6. Cookies

A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. Cookies can be
either session cookies or persistent cookies. A session cookie expires when you close your browser and is
used to make it easier for you to navigate our Service. A persistent cookie remains on your hard drive for an
extended period of time. We also use tracking pixels that set cookies to assist with delivering online
advertising. Cookies are used, in particular, to automatically recognize you the next time you visit our
Website. As a result, the information, which you have earlier entered in certain fields on the Website may
automatically appear the next time when you use our Service. Cookie data will be stored on your device and
most of the times only for a limited time period.


In our data protection practices we strive to, in particular, to provide that personal data is:
1. processed in accordance with specific, legitimate and lawful purpose consented to by you;
2. is adequate, accurate and without prejudice to the dignity of a human person;
3. stored only for the period within which it is reasonably needed; and
4. secured against reasonably foreseeable hazards and breaches such as theft, cyberattack, viral attack,
dissemination, manipulations of any kind, damage by rain, fire or exposure to other natural elements.


We process your personal data:
1. To provide our Service

This includes enabling you to use the Service in a seamless manner and preventing or addressing Service
errors or technical issues.

2. To customize your experience

We process your personal data to adjust the content of the Service and make offers tailored to your personal
preferences and interests.

3. To manage your account and provide you with customer support

We process your personal data to respond to your requests for technical support, Service information or to
any other communication you initiate. This includes accessing your account to address technical support
requests. For this purpose, we may send you, for example, notifications or emails about the performance of
our Service, security, payment transactions, notices regarding our Terms and Conditions of Use or this
Privacy Policy.

4. To communicate with you regarding your use of our Service

We communicate with you, for example, by push notifications or in the chat. As a result, you may, for
example, receive a notification whether on the Website or via email that you received a new message on
Localy. To opt out of receiving push notifications, you need to change the settings on your browser or mobile
device. To opt out of the certain type of emails, you need to follow an unsubscribe link located in the footer of
the email by contacting our support team at support@localy.com.ng or in your profile setting.

The services that we use for these purposes may collect data concerning the date and time when the
message was viewed by our users, as well as when they interacted with it, such as by clicking on links
included in the message.

5. To research and analyze your use of the Service

This helps us to better understand our business, analyze our operations, maintain, improve, innovate, plan,
design, and develop Localy and our new products. We also use such data for statistical analysis purposes, to
test and improve our offers. This enables us to better understand what features and sections of Localy our
users like more, what categories of users use our Service. As a consequence, we often decide how to
improve Localy based on the results obtained from this processing. For example, if we discover that Jobs
section is not as popular as others, we may focus on improving it.

6. To send you marketing communications

We process your personal data for our marketing campaigns. We may add your email address to our
marketing list. As a result, you will receive information about our products, such as for example, special
offers, and products of our partners. If you do not want to receive marketing emails from us, you can
unsubscribe following instructions in the footer of the marketing emails, by contacting our support team at
support@localy.com.ng or in your profile setting.

We may also show you advertisements on the Website, and send you push notifications for marketing
purposes. To opt out of receiving push notifications, you need to change the settings on your device or/and

7. To personalize our ads

We and our partners use your personal data to tailor ads and possibly even show them to you at the relevant
time. For example, if you have visited our Website, you might see ads of our products, for example, in your
Facebook’s feed.

We may target advertising to you through a variety of ad networks and exchanges, using data from
advertising technologies on and off of our Services like unique cookie, or similar tracking technology, pixel,
device identifiers, geolocation, operation system information, email.


We process your personal data, in particular, under the following legal bases:
1. your consent;
2. to perform our contract with you;
3. for our (or others’) legitimate interests; Under this legal basis we, in particular:

• Communicate with you regarding your use of our Service

This includes, for example, sending you push notifications reminding you that you have unread messages.
The legitimate interest we rely on for this purpose is our interest to encourage you to use our Service more
often. We also take into account the potential benefits to you.

• Research and analyze your use of the Service

Our legitimate interest for this purpose is our interest in improving our Service so that we understand
users’ preferences and are able to provide you with a better experience (for example, to make the use of
our mobile application easier and more enjoyable, or to introduce and test new features).

• Send you marketing communications

The legitimate interest we rely on for this processing is our interest to promote our Service in a measured
and appropriate way.

• Personalize our ads

The legitimate interest we rely on for this processing is our interest to promote our Service in a reasonably
targeted way.

• Enforce our Terms and Conditions of Use and to prevent and combat fraud
Our legitimate interests for this purpose are enforcing our legal rights, preventing and addressing fraud
and unauthorized use of the Service, non-compliance with our Terms and Conditions of Use.

• To comply with legal obligations.


We share information with third parties that help us operate, provide, improve, integrate, customize, support,
and market our Service. We may share some sets of personal data, in particular, for purposes and with parties
indicated in Section 2 of this Privacy Policy. The types of third parties we share information with include, in

• Service providers
We share personal data with third parties that we hire to provide services or perform business functions on
our behalf, based on our instructions. We may share your personal information with the following types of
service providers:

• Cloud storage providers (Amazon, DigitalOcean, Hetzner)
• Data analytics providers (Facebook, Google, Appsflyer)
• Marketing partners (in particular, social media networks, marketing agencies, email delivery services;
such as Facebook, Google, Mailfire)
• Law enforcement agencies and other public authorities

We may use and disclose personal data to enforce our Terms and Conditions of Use, to protect our rights,
privacy, safety, or property, and/or that of our affiliates, you or others, and to respond to requests from courts,
law enforcement agencies, regulatory agencies, and other public and government authorities, or in other
cases provided for by law.

• Third parties as part of a merger or acquisition
As we develop our business, we may buy or sell assets or business offerings. Customers’ information is
generally one of the transferred business assets in these types of transactions. We may also share such
information with any affiliated entity (e.g. parent company or subsidiary) and may transfer such information in
the course of a corporate transaction, such as the sale of our business, a divestiture, merger, consolidation,
or asset sale, or in the unlikely event of bankruptcy.


To be in control of your personal data, you have the following rights:

Accessing / reviewing / updating / correcting your personal data. You may review, edit, or change the
personal data that you had previously provided to Localy in the settings section on the Website.
You may also request a copy of your personal data collected during your use of the Service at

Deleting your personal data. You can request the erasure of your personal data by sending us an email at
When you request deletion of your personal data, we will use reasonable efforts to honor your request. In some
cases we may be legally required to keep some of the data for a certain time; in such event, we will fulfill your
request after we have complied with our obligations.

Objecting to or restricting the use of your personal data (including for direct marketing purposes). You can ask us to stop using all or some of your personal data or limit our use thereof by sending a request at

The right to lodge a complaint with the supervisory authority. We would love you to contact us directly, so
we could address your concerns. Nevertheless, you have the right to lodge a complaint with a competent data
protection supervisory authority.


We do not knowingly process personal data from persons under 16 years of age. If you learn that anyone
younger than 16 has provided us with personal data, please contact us at support@localy.com.ng.


We may modify this Privacy Policy from time to time. If we decide to make material changes to this Privacy
Policy, you will be notified through our Service or by other available means and will have an opportunity to
review the revised Privacy Policy. By continuing to access or use the Service after those changes become
effective, you agree to be bound by the revised Privacy Policy.


We will store your personal data for as long as it is reasonably necessary for achieving the purposes set forth in
this Privacy Policy (including providing the Service to you), which includes (but is not limited to) the period
during which you have a Localy account. We will also retain and use your personal data as necessary to
comply with our legal obligations, resolve disputes, and enforce our agreements.

You may contact us at any time for details regarding this Privacy Policy and its previous versions. For any
questions concerning your account or your personal data please contact us at support@localy.com.ng.

Effective as of September 2020